Archive

Speed, excitement and power: Why can’t your content be as good as the sports it is talking about?

“Hang on… I have an idea…” What happens next has changed recently. It used to be your newly formed idea would need to go over many hurdles to get to

European Handball Federation partners with Kwangl to bring “programmable hashtags” to the sport

The EHF Marketing GmbH, a marketing arm and subsidiary of the European Handball Federation, has tapped Kwangl Solutions to “create and deploy a system for incentivizing and rewarding handball fans

Digital Sport’s Weekly Wash-Up 12/03/17

Barcelona comes back to stun PSG It was an historic comeback from Barcelona, as they rebounded from a 4-0 last-16 deficit against Paris St-Germain in the Champions League to win 6-5

MLS takes the wheel of social media progress once again, this time with live-streaming

Over the last few weeks, Facebook has been building up its portfolio of sporting events, and with the launch of the new MLS season, once again the social media giant

Laduma to represent the best of British innovation at South by Southwest

South by Southwest (SXSW) brings together the interactive, music and film industries enabling the industry leaders across the globe to meet, connect and exchange ideas. The UK’s Department for International

Grabyo expands to US amid accelerating interest in Facebook Live

Grabyo, the leading social video management platform, today announced its expansion into North and South America with the opening of its new headquarters in New York and appointment of sports and

Virtual Reality to be prevalent throughout college basketball tournaments

Virtual reality’s rise in popularity has been constant for a while. Now, the technological craze will be used throughout March Madness. After last year’s NCAA Final Four games were featured

MLS season kicks off with explosive social content

When Major League Soccer opened their season this weekend, they welcomed two new teams: Minnesota United FC and Atlanta United FC. And though overall attendance was down 4% from last

Man City give another example of how club created content can enrich the fan experience

There’s a ritual to watching sport. If you’re going to a game, you’ll have your own one beforehand. But even if you’re watching on TV there’s a routine: you watch

ESPN expected to layoff on-screen talent

Sports media giant ESPN will again go through a round of layoffs, this time cutting on-screen talent. Sports Illustrated’s Richard Deitsch reported Sunday that ESPN will have “significant cost-cutting” for the