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Laduma to represent the best of British innovation at South by Southwest
South by Southwest (SXSW) brings together the interactive, music and film industries enabling the industry leaders across the globe to meet, connect and exchange ideas. The UK’s Department for International
Virtual Reality to be prevalent throughout college basketball tournaments
Virtual reality’s rise in popularity has been constant for a while. Now, the technological craze will be used throughout March Madness. After last year’s NCAA Final Four games were featured
MLS season kicks off with explosive social content
When Major League Soccer opened their season this weekend, they welcomed two new teams: Minnesota United FC and Atlanta United FC. And though overall attendance was down 4% from last
Man City give another example of how club created content can enrich the fan experience
There’s a ritual to watching sport. If you’re going to a game, you’ll have your own one beforehand. But even if you’re watching on TV there’s a routine: you watch
ESPN expected to layoff on-screen talent
Sports media giant ESPN will again go through a round of layoffs, this time cutting on-screen talent. Sports Illustrated’s Richard Deitsch reported Sunday that ESPN will have “significant cost-cutting” for the