Red Card 2015 is a preview to the annual Mailman ‘China Digital Champions League’ report that looks at the performance of Europe’s top clubs within the country. The agency has taken
KAWO, a social media management tool that helps businesses repurpose and automate existing social media content onto Chinese channels like Weibo and WeChat, has officially launched a specialized page targeting the sports industry
This week, specialist Chinese digital agency Mailman released their latest Red Card report, looking at European clubs and their performance on the country’s social media platforms
Guest writer Tom Kelk takes a look at a recent report into the use of Chinese Social Media platforms by European Football clubs and speaks to the reports CEO, Andrew Collins.