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Digital Sports: a Naive Vision of Data

Guest post by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’.

Sports Tech Meetup: Content, Content, Content

After the success of the last Sports Tech Meetup, almost 4 months ago now, we are delighted to announce the latest instalment of the event series

Cool Job: Contributing Editor (Social Media) @ Manchester United

We love highlighting great jobs here at UKSN, especially when it involves social media and our favourite (well, my favourite) football team. Fancy working at Old Trafford every day?

UKSN Presents: Interview with AS Roma’s Shergul Arshad

We speak to AS Roma’s digital man Shegul Arshad about the clubs journey in social media, being the first club on Pinterest and players coming to terms with Twitter in Italy

“Renegades Write The Rules” – Amy Jo Martin

Founder of social media agency Digital Royalty and now author of her first book. Amy Jo Martin has penned “Renegades Write The Rules” which goes on sale on 2nd October. Here’s my review…

P&G Launches “Gillette Football Club” Channel on YouTube

Gillette, which is the sponsor of football on YouTube in EMEA, has launched the Gillette Football Club channel on the video site, with content including goals, highlights and behind the scenes footage

Digital Business & Sports: Breaking the Innovator’s Dilemma

guest post from Oscar Ugaz looking at how football clubs need top innovate to survive in the digital space and offering advice for clubs and marketeers

A Look at UEFA’s Digital Strategy around the 2012 Champions League Final

leading up to the UEFA Champions League final, UEFA used key digital platforms such as Google+, Facebook, Twitter, YouTube and Foursquare as well as a free Android smartphone application to share unique content from the UEFA Champions Festival with fans around the world.

Social Media & Sport – 2012 Predictions (part 1 – US/Spain)

To kick the year off in style I have been asking some of the top people in the industry to give us their insights into what to look out for in 2012 in the social media and sport industry. In part 1 we hear from Adam Bader, Pat Coyle and Brian Gainor

Twitter brand pages, Madrid v Barca, Facebook, Big Shaq and more from MCFC

This weeks #DigiSport mash-up has brought together a whole host of great stories from the last few days. With the seasons first El Classico coming up this weekend and Shaq O’Neill giving an insight into his social media plans its been all go