Posts From Matt Tewhatu
Italian football giant A.S. Roma go with crowdsourcing for their website redesign
After being voted as the sixth worst Champions League club website, the people behind the scenes at A.S. Roma embarked on finding ways to redesign the website. But instead of
Major League Baseball launches its own Social Media platform
Major League Baseball and Vixlet have teamed up to launch the MLB’s very own social network available around the world named “MLB Fans”. While sports continue to investigate ways in
NBA agrees mammoth deal with watch makers Tissot
In what has proved to be now a very busy month for the NBA ahead of the start of the season at the end of October, the association has signed
Facebook’s brand value skyrockets on the back of NBA streaming
It’s been a very busy seven days for Facebook who has seen their brand value race up Interbrand’s annual “Best Global Brands” on the back of becoming the first service
Adidas say goodbye to normal recycling with “Infinity-Cycling”
Move out of the way normal recycling, Adidas has invented a new and more efficient way of recycling, kind of… Your boot could be made out of a swatch of
Foot Locker launches fun twitter initiative with NBA star
Ahead of the start of the NBA season at the end of the month, popular US-based sports apparel firm Foot Locker has teamed up with Houston Rockets star James Harden
“Statcast” to change the face of the MLB
American sports have always been quicker in embracing technology across the board. And it is sports like the NFL and MLB that continue to pave the way for widespread implementation
A technology to solve one of Rugby Union’s major headaches
In this day and age of rapidly evolving technology, professional sport and increasing liability for sports governing bodies, methods in which to prevent and treat head injuries were always going
No sponsorship rights, no problems for big brands
The 2015 Rugby World Cup has thrown up a number of surprises to date, on the field and off it. But as we head into the third week of the
The Social World Cup – who’s the most popular at this year’s Rugby World Cup?
The Rugby World Cup is on the lips of nearly everyone this month with the tournament being held in England (with some games in Cardiff). And during these types of
