Archive
How would I advise Sports Stars on using Twitter and avoiding the pitfalls?
This is the theoretical opportunity to have my favourite player sat in front of me and I am there to teach him all I know about Twitter and empower him with the tools to do a great job with his fans and take his brand onwards and upwards. here’s what I’d do….would you do the same?
The Twitter ‘Millionaires’ Club
As UK Sports Stars embrace social media in all its forms and become the digital generation of our sports we are seeing a few rise up above the rest and give enough reason for people to click ‘follow’. Here are our 3 in the million club…
First Ever Football ‘Twansfer’!
We’ve heard before about players being signed after been shown on YouTube or videos being sent in to clubs but has there ever been a transfer that took place courtesy of Twitter before?!
2011 Wimbledon iPhone App
This year sees the third incarnation of the official Wimbledon iPhone app, put together with the help of the official technology partner IBM. It has been slowly building each year with a view to being useful to spectator and armchair fan alike.
The Future of Athletes on Digital? – James Haskell iPhone App
England International and former Stade Francais player James Haskell is someone who has taken to the new opportunities that social media and the world of apps has to offer enthusiastically. Here we look at his iPhone app and ask if it’s the future for athletes in digital.
What links B&Q, Google and Matt Prior?
I saw this today and thought it was a really neat, reactive piece of thinking by the guys at Dare. This came on the back of Matt Prior, the England wicketkeeper come batsman, getting rather agitated after being run out in the 2nd Test at lords yesterday.
Dreaming of a job in Social Media?
Often spoken about is the power of how social media, and especially LinkedIn, can help anyone out there looking for a role and develop their careers. The thought nowadays, which is a bit counter-intuitive, is that people need to become more like brands (and brands more like people).
