Tag "twitter"

UEFA get slammed by Social Media users

Guest Post: Jeremy Taylor from Our Social Times takes a look at the reaction to the UEFA fine for racism served out to Serbia and how Paddy Power have gained from the publicity

UEFA’s social media reach tops 10 million

UEFA’s reach on all social media platforms has surged through the 10 million mark, with the official UEFA Champions League page passing 5 million fans overnight following the launch of the UEFA.com users’ Team of the Year

Sports people’s views of Social Media and how people react to them

In part 3 of Steven’s look at sports people and corporate reputation. He sent a questionnaire to a range of sports stars and here he presents the results of the questions posed about social media

Hatton rallies support for comeback with #RickysCorner

Ahead of this weekends comeback fight, Ricky ‘The Hitman’ Hatton has made social media a big part in the plans to help build up the fight, his career and get bums on seats.

Twitter Analysis: How Zlatan spoilt Gerrard’s big day

We’ve had a look at the mentions on Twitter of both players leading up to and on the night of the Sweden v England game and THAT goal.

Sportsmen and Twitter: how they influence their communities

Steven has been looking into sportsmen’s use of Twitter and how they influence their community, and from there, what is the impact on the organization they represent. Read on for more…

Callaway launches ‘Tweet to Unleash’

Callaway has launched ‘Tweet to Unleash’ to spread the word about their latest driver. When you go onto their site it welcomes you with a nice picture of a driver with its cover on. To see what is underneath and start unlocking the next 7 images you have to tweet using #LongestDriverinGolf to participate.

Which Football Team Has The Happiest Fans?

Guest Post: We’ve taken the sentiment data from Twitter featuring club hash tags over the last 365 days and analysed the percentage of these which come out as a positive or negative tweet for each team in the BPL. Here’s what came out..

UKSN Presents: Interview with AS Roma’s Shergul Arshad

We speak to AS Roma’s digital man Shegul Arshad about the clubs journey in social media, being the first club on Pinterest and players coming to terms with Twitter in Italy

The State of Sport on Social Media – how the SFA & Scottish Athletics use social

As part of Social Media Week in Glasgow, Mark and his colleagues hosted a Social Media & Sport event which included speakers from Scottish Athletics, The Scottish FA and Supporters Direct. Here is a recap of what happened.