Tag "facebook"
Lost in Translation?
This article looks at what localisation of digital content involves, some incorrect assumptions applied by teams, legal issues to be considered and why localisation is an option sports teams should consider seriously.
Social CRM & Sport
Here is the article I wrote recently for FC Business magazine to coincide with my workshop at Goodform’s ‘Sports CRM Summit’ at Wembley Stadium. The event was a great one and I will be writing up more from that shortly together with some decks from other speakers. So here is my take on Social CRM….
#RonaldoLIVE – fans get chance to challenge Real Madrid star
This Thursday (17th) will see Cristiano Ronaldo take on a live challenge with fans through his Facebook page. Find out more here….
Vauxhall Offer England Fans Chance to go Home or Away
Vauxhall has this week launched a brand new Facebook competition giving England fans the opportunity to support Roy Hodgson’s men either at Home and Away this summer
Liverpool launch new kit across social
Liverpool last night launched their new kit across Facebook, Pinterest, YouTube and were trending on Twitter. So how and what did they do? We get under the skin of the campaign with great insight from the club itself.
Nice campaign by AC Milan – celebrating 10m Facebook fans
AC Milan linked up with sponsors adidas to promote the fact that they have managed to break the 10m fan barrier on the official Facebook page.
Rangers FC use Facebook tease to launch new kit
Rangers used the Facebook cover photo area to tease out the launch of their new kit last week. A kit that celebrates both their 1972 Cup Winner Cup Final winning team and the clubs 140th anniversary
The IOC’s ‘Olympic Athletes Hub’ – good idea or social media fail?
Last week the IOC launched its new ‘Olympic Athlete’s Hub’. This new innovation is part of the organisations plans to make this the most social games of all time…..but will it work?
Team GB celebrate 100 Days To Go
Today sees the UK celebrate the landmark of it being only 100 days until the Olympic Games in London start. Team GB have been busy with a new video and social activations…
Vauxhall and FAW to Host Social Media First
Vauxhall and the Football Association of Wales will score a social networking first with a live Twitter takeover event next week with Head Coach Chris Coleman
