Tag "digital sport"
Digital Sports: a Naive Vision of Data
Guest post by Oscar Ugaz. His view that an important part of the future will be in the hands of mathematicians and statisticians. And the reaction it received from more traditionally placed ‘experts’.
Why Sports Organisations Need Social Media Guidelines
The results of a questionnaire sent to 59 sports corporate comms pro’s illustrates the need to implement a social media policy and how it would be of great benefit to the organisation and the resulting impact on individuals to avoid conflict with their social media use
Cool Jobs: Project Manager and Digital Assistant at Man City
The latest digital job we have come across on the vast web is an exciting one…actually there are two! The club in question is Manchester City, and they are after great candidates to work with one of the most digitally advanced clubs in the world!
Sports Tech Meetup: Content, Content, Content
After the success of the last Sports Tech Meetup, almost 4 months ago now, we are delighted to announce the latest instalment of the event series
Sportsmen and Twitter: how they influence their communities
Steven has been looking into sportsmen’s use of Twitter and how they influence their community, and from there, what is the impact on the organization they represent. Read on for more…
Callaway launches ‘Tweet to Unleash’
Callaway has launched ‘Tweet to Unleash’ to spread the word about their latest driver. When you go onto their site it welcomes you with a nice picture of a driver with its cover on. To see what is underneath and start unlocking the next 7 images you have to tweet using #LongestDriverinGolf to participate.
Social Media Command Centres – The Future or PR Stunt?
The building of ‘social media command centres’ for social media has been a phenomenon we have seen develop in the US over the past couple of years, with NBA team Sacramento Kings being the latest to announce one. But are they of any use?
Timo Glock, Marussia F1 and Social Media
We had the chance the other week to tour the HQ of one of the newest teams on Formula 1, Marussia. On top of this we spoke to Timo Glock, Sporting Director Graham Lowden and Head of HR Katie Allen about how social media impacts on the team.
Connecting with People, Not Logos
What do ‘Renegades Write the Rules’ and Undercover Boss USA have to with social media and brand development? Read on to find out!
UKSN presents: Interview with Team GB Digital Manager, Joe Morgan
UKSN is delighted to give you Part 2 of our offering from Team GB. This time Joe has taken some time out to answer questions around Team GB and London 2012. He gives a really insightful look at to what went on….
