It’s not just a sport problem – this is a problem felt across all sectors – but hiring and retaining the right talent is crucial. And it’s particularly difficult for those organisations disrupting the way digital media works.

From the social media giants who have changed our lives, to the OTT platforms who are transforming the way we consume sport and the myriad of startups who are creating new products that change the way organisations work, this is a fast-paced world and it shows no signs of slowing down.

In many ways here, sport is a unique area. Those who work in this industry are often passionate about it. They work in sport because they want to, it’s not just any other job. But sport is not so far removed from other sectors that we can’t ensure we learn from them.

We will examine the advantages and disadvantages that sport has when it comes to attracting and retaining talent, what we can learn from other industries, and hear from a panel of experts about what businesses should be looking for when it comes to attracting new employees even when doing so at scale.