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Digital Sport London – Talking US sport with NFL & NBA

November 21, 2017 @ 6:00 pm - 9:30 pm


After 2 SOLD OUT gatherings so far we’re proud to bring to you a topic with a bit of a difference. This month’s event takes a look at sport in the UK, but from an Amercian perspective.

We stand at a time of increasingly international sports consumption. The Premier League is one of the UK’s biggest and highest profile exports, China is front of mind for any brand with global aspirations, and the major US sports are investing more time than ever before in growing their fanbase in Europe and beyond.

The NFL has just staged a regular season game in the UK for the 11th successive season, the NBA will host its 8th London regular season game since 2011 in January and MLB brought a fresh MLB Battlegrounds extravaganza to Hyde Park this summer.

What are the challenges and opportunities of engaging with fans away from your home patch? We are fortunate to be joined by;

  • Sarah Swanson – Head of Marketing, NFL UK
  • Brianne Ehrenkranz – Senior Director, Marketing – EMEA, NBA
  • (Moderator) Alex Trickett – Sports Consultant & former Global Sports Chair at Twitter



November 21, 2017
6:00 pm - 9:30 pm
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Pinsent Masons
30 Crown Place
London,EnglandEC2A 4ESUnited Kingdom
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