Sport
Living in a Fantasy World
Fantasy leagues are changing the way people watch and consume sports, brands have a big opportunity to tap into this new form of fan engagement
The Fine Line Between Engagement and Distraction
The potential for stadium wifi is huge, and it’s clearly a direction that a lot of clubs are heading in and many more will head in. But is there a danger from distraction on the game itself?
adidas lab showcases the ‘future of football’
On Saturday, UKSN (and a group of UKSN competition winners) took a trip to the adidas lab in Bloomsbury, London. Here is a look at what was on show and what the ‘future of football’ has in store. (by Tom Kelk)
EVENT RECAP: Video, A Missed Opportunity For Sport?
Leading lights in video production, social media and sport descended upon Bar Kick, Shoreditch on Tuesday night to discuss the poser: “Video: Is it a missed opportunity for sport?”. Here are some of the highlights.
Squawka’s second-screen experience receives significant investor funding
With the continuing upsurge of ‘dual-screening’, Sqawka is well positioned to exploit a number of opportunities that will arise. With their astronomic growth in the last year, founders Sanjit Atwal and Leo Harrison have announced that Squawka has attracted a funding round