Tag "twitter"
Live video could make the influencer landscape unrecognisable in the coming months
Last week, the Economist published a handy little chart to show just how much money social media influencers can make just by posting to their social channels. Quite a lot
The world of sport shows how Facebook and Twitter are reaching a tipping point
It’s interesting how technology creates fads and how the further we go, often the further we look back. Sometimes we look back to a technology we discarded long ago as
Roger Federer shows that Facebook and Twitter live streaming is the future of fan engagement
Is live streaming a new dawn for social media in sport? Tomorrow (22nd December), Roger Federer will live stream one of his practice sessions on Twitter – or so he
Stade de Reims closes down all its social networks for the Champagne derby
There’s a big derby in France’s second division, Ligue 2, on Monday night. Perhaps you didn’t know that! Well, with falling attendance rates at football games in France, teams are
Paul Pogba and the rise of the Social Media footballer
Social media is now of unprecedented importance to footballers. That’s probably not a controversial statement, and it’s probably only going to become even more important. But a player’s presence on
NFL’s admission of a bad policy is welcome, but it won’t solve their problem
Late last week, Yahoo Finance broke the news that the NFL is once again changing its social media policy. They report that a memo created by the NFL, and sent
Adidas’s venture into the underground brings branding to new depths
Over the past few months, Adidas have been quietly working on their marketing strategy. We’ve already seen their attempts over the European Championships this summer, and also their attempts to
The top most-followed footballers on social media is a surprising list
When it comes to footballers on social media, there seems to be a new gaffe of some kind making the news every week. Now and then, there’s something good to
Dallas Mavericks blaze the trail on emerging streaming formats
The Dallas Mavericks last week became the first team in the NBA to join streaming formats Roku, Live.ly and Musical.ly, as sports teams rush to engage audiences by seeking out
Digital Sport’s Weekly Wash-Up 16/11/16
The NBA Scores Big with New Ad Partners #TheStarters Twitter Show is live in 5 minutes at 11am ET!https://t.co/iAGEfqZJ8d — The Starters (@TheStarters) November 15, 2016 The NBA bet big on
