Archive

Latest 0 Comments

Jeramie McPeek: What Sports Clubs Should Be Doing On Social Media

On July 5th in Brighton’s stunning AMEX stadium, Digital Sport and Sportego combine forces to produce Fan Engagement Conference Brighton or FECBrighton for short. Featuring world leaders in Fan Engagement,

Our Top Insights Into Football Video on YouTube & Facebook

My top takeaways from social video insight experts, Tubular Labs, at ‘Future of Football Video’ industry event in London.

Interview 0 Comments

Sunderland hit all the right notes with kit launch: Q and A with Head of Digital Stuart Vose

Last season, Sunderland AFC’s 10-year stay in the Premier League finally came to an end, and coming to terms with that reality is never an easy thing, both for fans

Latest 0 Comments

PSV Eindhoven and Sunderland bring kit launches back to the fans

In the intervening period between two football seasons, a busy summer takes place. New signings and other preparations for the season ahead have to happen, and new kits are launched,

Interview 0 Comments

Interview: Ball Street’s CEO & Co-Founder Matt Wilson

Podcast where host Dan McLaren interviews some of the best in the #digisport business. This week it is Matt Wilson, co-founder of sports video network Ball Street.

Opinion 0 Comments

Wimbledon launch campaign in an attempt to marry tradition with modernity

It’s June and the sun is shining, strawberries are in season, and we’ve just watched Rafael Nadal lift a trophy aloft on a clay court. Some things never change. And

Could the Premier League ever ditch broadcasters and stream live games itself?

When the Premier League comes to negotiate price with broadcasters for the next TV rights cycle, it will do so on the back of some concerning numbers. And this at

Latest 0 Comments

Interview: Aston Villa’s George Harborne on commercial partnerships, mobile apps & the importance of social media in partnership acquisition

Continuing our buildup to #FECBrighton, Colm O Mealoid of Sportego sat down with George Harborne, Senior Partner Acquisition Manager at Aston Villa, to get his thoughts on commercial partnerships, mobile apps, the importance of social media in partnership acquisition and much more.

Latest 0 Comments

Ball Street’s summer YouTuber cup shows the value of sponsorship over advertising

You may know Ball Street as a football YouTube channel, but their place in the fan-led football media is a leading one. Over the last few years, fan content has

Fan engagement with Mario Leo (Interview part 2)

Continuing our build up to #FECBrighton on 5 July (www.feckk.ie) we now bring you Part II of our interview with Mario Leo, General Manager of RESULT Sport. Early bird tickets to #FECBrighton at a 25% discount are available until 16 June.