UKSN Event – 22nd January w/ Richard Ayers Q&A

It has been a fantastic journey for UKSN over these last 3 years, evolving all the time and now seen as one of the leading social media and sport blogs!  2013 promises so much more for both the site and the group as a whole.

To help celebrate our 3rd birthday we’ve put together an event here in London to start the New Year with a bang!

Come along and get together for a drink with friends old and new in the industry.  With almost 70 people already booked on there’s a great band of people to meet and get to know.

With us we will have Richard Ayers who will be taking part in a Q&A session, which UKSN founder Dan McLaren will be hosting.  Richard is the CEO of new digital agency Seven League (working with RFU, ECB and Harlequins RFC) and holds a number of other key positions but is perhaps best known for being Digital Innovation Consultant at Manchester City FC (previously Head of Digital).

Richard is also Head of Digital & Content at Limelight Sports and Associate Consultant at Two Circles.

We’ll be speaking to Richard to find out his views on social media, what the future holds for the industry, speak more about ‘datatainment’ and more specifically on how all this affects sport.  There will also be the opportunity to ask him questions on the night as we open up to questions from the audience.

After the Q&A and quick intro from the great guys at Squawka we’ll be switching on the Carling Cup semi-final second leg – Aston Villa v Bradford.  With Bradford leading 3-1 from the first tie, a big cup upset could be on the cards!

Richard Ayers


You can book your place on the event now, there are still a few places left >


Venue:  Sports Cafe (upstairs), Piccadilly, London

Date:  Tuesday 22nd January

Time:  6.00pm


Sponsored by:


Squawka is the UK’s leading free second-screen web application dedicated to providing football fans with unrivalled real time data alongside social media for the match they are following.  Squawka takes data from Opta and visualises every stat you could wish for at the touch of a button. In addition, Squawka use the players on-ball actions to build the incredible Squawka Performance Score which crunches over 14m data points to show you the best and worst players on the pitch.  Despite still being in beta, Squawka has accumulated over 300k users since going live in June 2012.


About author

Daniel McLaren
Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren

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