Tag "traditional broadcasters"

OTT is becoming mainstream bit by bit – and Eurosport have a strategy to capitalise

The broadcaster is showing why broadcasters who don’t have rights to the big-ticket items have to be get creative to get noticed.

Verizon to stream live NFL in the US as streaming services continue to grow in stature

Verizon scoops rights to live NFL streaming in five-year deal.

How social and OTT platforms are changing sports consumption.

Guest post by Gareth Capon, CEO of Grabyo The way fans consume and experience sports is rapidly evolving. Ratings across TV and linear services continue to fall – but this

Adidas’s ditching of TV shows the digital revolution is moving on apace

The digital revolution is growing at pace. And televising it is not on the agenda. Not for Adidas, anyway, according to latest quotes from the sportswear giant’s CEO Kasper Rorsted.

The ‘Netflix of Sport’ is the game changer everyone has been waiting for

The sports industry is a huge money-spinner. From the grass-fed cash-cow that is the Premier League to almost any other sports league or team you can think of, someone will