Tag "Serie A"

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Inter Milan reach social media milestone as ambitious strategy pays off

Inter Milan’s social media reach keeps growing amid the club’s ambitious content strategy.

AS Roma launch “La Magica Land”, an innovative fan zone featuring VR

For their next Serie A game against SPAL on Friday evening, AS Roma are rolling out an new experience for their fans: La Magica Land. La Magica Land is the new,

Twitter madness: AS Roma’ Head of Digital Paul Rogers on Southampton inspired video

In one week, the football transfer window will, as is tradition, slam shut. And for anyone who has been following the incessant rumours and pious outrage at drunken-sailor-spending and unsettled

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AS Roma trial new Twitter League

AS Roma have proved recently they’re not shy when it comes to testing out fan engagement opportunities on digital. From crowdsourcing ideas for their new website on Reddit to parodying

AS Roma show creative club content is a winning ticket

When it comes to getting quotes from football players, quite often we’re presented with predictably bland fare. It’s understandable, really. Quotes are used in headlines and pop up on every

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Napoli becomes the first club to team up with Tinder

After selling Gonzalo Higuain to Juventus for one of the biggest transfer fees in footballing history, Napoli looked to have lost their talisman. They spent their money wisely, though, bringing

Juventus creates new fan app with access to highlights and bespoke content

There seems to be a new trend emerging among football clubs. Over the last few weeks, both Manchester United and Bayern Munich have launched new apps, creating on-demand video accessible

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Juventus goes mad on social media following title win

After winning their fifth Serie A title in a row and the 34th in the club’s history, Juventus has taken to social media to celebrate. With the club often spoken

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Juventus enter the Snapchat game

Italian champions Juventus have opened an account on Snapchat ahead of the big Champions League clash against FC Bayern Munich. Bianconeri join the biggest European football teams on the platform including Real Madrid,

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AS Roma launch its Chinese WeChat account

Italian football giant AS Roma has launched a new account on WeChat, the fourth biggest messaging app worldwide, in an attempt to reach out the football club’s fans in China.