Tag "RightNow Digital"

The Isuzu Rugby app, a “one stop shop” for NatWest 6 Nations fans

The new Isuzu Rugby app, available for free on iOS and Android, provides rugby fans with the go-to source for in-depth, 24/7 real-time news and views around all aspects of the international game

Why Digital Assets are the Future of Sports Sponsorship

MediaCom’s Misha Sher recently said, ‘The sooner rights holders in sport realise that traditional sponsorship assets aimed at reach are increasingly less valuable, the sooner they can adapt to the ever-changing habits of their fans and expectations of their commercial partners.’ To my mind he is 100% correct, and it is about time someone said as much.

Solving the fragmentation problem by bringing fans the content they want

This is a sponsored guest post by Simon Ryley, Founder RightNow Digital. Very few digital platforms can satisfy a passionate fan’s thirst for content when it comes to the things