Tag "Paul Pogba"

Lionel Messi’s Adidas ad has a familiar link to last summer’s football madness

Lionel Messi stars in an Adidas ad which evokes memories of football’s transfer announcement craze of last summer.

Transfer Deadline Day: Why success on the pitch now starts with success off it

This is a guest post by Matt Bush, Director of Agencies at Google UK It’s difficult to tell what is more dazzling; Jim White’s beaming smile, his impossibly bright yellow

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Why influencer football teams will change the face of football entertainment

This is a guest post by Jamie Searle, Director of Enterprise Partnerships at Brave Bison A new economy is emerging in football, capitalising on the huge volume of football online

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Barcelona’s 50m Instagram followers: Will the others ever catch up?

Spanish football giants FC Barcelona have become the first football club to reach 50m followers on social media platform Instagram. ???? We are now 5️⃣0️⃣ million fans on https://t.co/YlIW7rNkri ????

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Streaming on social benefits everyone involved – but are we moving too quickly?

Last week, Spain’s top football league, La Liga, streamed a live game on Facebook Live. They plan to stream one game a week on the platform. The week before, it

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Apple partner with Bayern Munich to bring fans closer still to footballers

There has always been some sort of a link between music and football – a working class sport and a working class sound going hand in hand through style and

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Twitter cements its place as the home of breaking sports news with partnership with Sky

Twitter knows its niche. It is the home of breaking news, and perhaps above all other types, the home of football news too. The social media platform’s strategy is reasonably

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Monthly Podcast #2: January’s digital sport news & views with Niall Coen and Taylor Bloom

In the first monthly show of 2017, where we take a look at the campaigns, technology releases, trends and news that happened in the last month.

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Man United and Twitter update their relationship status

The headlines read ‘Paul Pogba becomes the first player to have his own Twitter emoji’. That was Friday afternoon, when the news broke, and indeed on Saturday morning, in the

Paul Pogba and the rise of the Social Media footballer

Social media is now of unprecedented importance to footballers. That’s probably not a controversial statement, and it’s probably only going to become even more important. But a player’s presence on