Tag "geoff wilson"
Case study on how Ulster Rugby is maximising digital to engage with its audience
To operate in a more efficient way, Ulster Rugby have employed an in-house videographer and graphic designer to give them more agility and to maximise opportunities to engage with its audience. And this has had massive benefits…
How the GAA has ramped up its digital content to engage fans worldwide
A global shift in consumer viewing habits and preferences led the Gaelic Athletic Association, Ireland’s largest sports organisation, to rethink its online content offering to fans amid their recent broadcast rights negotiations.
How sports organisations can learn a thing or two from Disney World
This is a guest post from sports consultant, Geoff Wilson. This summer we went on a family holiday to Florida, USA, visiting the main Disney World Parks in the Orlando
Netball Northern Ireland and Technology
Netball is a sport predominantly played in Commonwealth countries throughout the world. In Northern Ireland the sport is undergoing changes which include the appointment of a new board, creation of
