Tag "Digital"

(Date TBC) What next for OTT?

THIS EVENT HAS BEEN POSTPONED AND WILL BE RESCHEDULED AS SOON AS POSSIBLE. OTT and live streaming in sport continues to rise. From new broadcasters springing up to challenge the

Why is the F1 Esports Series so successful?

The prize money for next year’s Formula One Esports Series has doubled. We look at why it’s so successful.

The NBA League Pass micropayment strategy is a sure-fire way to win over Millennials

NBA League Pass micropayments care for Millennials by letting them choose their own path.

Eleven Sports introduces new streaming service in Japan

The online sports streaming broadcaster has added Japan to the list of countries where it is active.

Slash Football and Sky Q are set to release more digital content

Slash Football and Sky Q have entered a new partnership that focuses on digital distribution of football content.

Manchester United attributes its success to online fan engagement

Manchester United, the wealthiest club in the Premier League, says that commercial success and success on the field go hand-in-hand.

Case study on how Ulster Rugby is maximising digital to engage with its audience

To operate in a more efficient way, Ulster Rugby have employed an in-house videographer and graphic designer to give them more agility and to maximise opportunities to engage with its audience. And this has had massive benefits…

How Cricket Australia plans to be the number one digital resource for the Ashes

For cricket fans in Australia and England, the Ashes is as big as it gets. Sporting summers in Australia have long been dominated by international cricket, and in recent years,

Adidas’s ditching of TV shows the digital revolution is moving on apace

The digital revolution is growing at pace. And televising it is not on the agenda. Not for Adidas, anyway, according to latest quotes from the sportswear giant’s CEO Kasper Rorsted.

ESPN expected to layoff on-screen talent

Sports media giant ESPN will again go through a round of layoffs, this time cutting on-screen talent. Sports Illustrated’s Richard Deitsch reported Sunday that ESPN will have “significant cost-cutting” for the