Tag "Data"
IMG Arena to provide betting data on PGA Tour events
The PGA Tour and IMG Arena enter a deal to collect scoring data to send to media and betting companies.
AZ Alkmaar turns annual membership decline around in just one summer
Using data to create a fan-centric in-stadium, AZ Alkmaar turned around listing season ticket renewals in just one season.
Why GDPR law presented sport with a great chance to promote brand loyalty
GDPR law shouldn’t be seen as an obstacle for sports teams – it’s really a chance to ensure their audience is as engaged as possible.
Daily Digest: Everton make mascot history & MLB could loosen social media restrictions
Today’s digest brings in news from the MLB, a podcast with journalist Henry Winter, new video functionality on LinkedIn and Everton make robot mascot history.
A lower league Munich derby could be very important for football data collection
A match in October between Bayern Munich reserves and 1860 Munich saw new technology tested out for the first time in a televised game.
Digital Sport Morning Briefing: Friday 21st December
Only a very short one from me today as I’ll be running around helping my son celebrate his birthday – the lucky wee man has 3 days of opening presents
How sports organisations can learn a thing or two from Disney World
This is a guest post from sports consultant, Geoff Wilson. This summer we went on a family holiday to Florida, USA, visiting the main Disney World Parks in the Orlando
European handball teams up with Sportradar to bring data and video to fans
Sportradar and the marketing arm and subsidiary of the European Handball Federation, EHF Marketing GmbH, have agreed a new long-term partnership to bring “data, streaming, marketing and digital services [to]