Man City launch new Wearables App ‘CityMatchday Wear’ in digital first

Barclays Premier League Champions, Manchester City FC, will unveil for the first time tomorrow a new match day app for wearable Android devices, becoming the first Football Club in the world to do so. The new app will be showcased during the Club’s Barclays Premier League tie against Hull City at the Etihad Stadium tomorrow afternoon.

The launch of the new CityMatchday Wear app comes as the market for wearable devices continues to grow and interest in a range of products increases. Once the app is downloaded on a user’s Android Watch, it will notify users of key match day moments such as team sheet announcements, goal alerts, significant events like penalties and red cards and other select City commentary.

CityMatchday Wear joins a suite of apps across a range of digital platforms which City fans can enjoy leading up to match day and at the game itself.

As part of the launch, four lucky Cityzens (Club members) have won an Android Watch, allowing them to be amongst the first fans to experience the new app.

Diego Gigliani, Director of Media and Fan Relationship Management at Manchester City FC, said:

“CityMatchday Wear is another example of how we are constantly exploring and adopting new technology with the ultimate goal of improving the fan experience and strengthening fans’ engagement with the Club. We recognise the smart watch market is still in its early stages but its popularity is projected to increase rapidly as new players come into the market. We’re thrilled to get in early and start discovering ways to tap into the devices’ potential.

“With millions of City fans worldwide, many won’t be able to watch all our matches live, whether in the stadium or on TV. For those fans who want to keep up with all the action but are unable to watch the game, having CityMatchday Wear on their Android watches will allow them to go about their busy days while receiving key updates related to our matches as they happen.”

Users who own an Android Watch and an Android phone can download the app on the Google Play store by visitinghttps://play.google.com/store/apps/details?id=com.droiders.android.mcfcwear.

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Daniel McLaren
Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren

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