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5 Best Practices for Sports Teams in Social Media

Each day, more and more sports teams, organizations and athletes are launching social media programs, joining social networks and starting to jump on the social media bandwagon. The reasons are obvious – Their fans have shifted their media habits towards social platforms over official websites and want greater interaction with their team.

Sir Geoff Hurst’s England 2010 World Cup App

With the World Cup in full swing and England about the face the old enemy Germany in the last 16 there is an alternative way in which to find out the last news and views. iSport Global and Synappsis have launched the must-have World Cup app every England fan will be desperate to own.

It’s Time To Back British Basketball

Basketball is one of the few sports in the Olympics where the home nation doesn’t get an automatic qualification, they would need to qualify for Eurobasket 2011, a campaign that begins with their scheduled games this coming August.

Tweet the Jets

Since social media started to gain popularity in sports around 2008, we have seen the same question asked to leagues and teams “Do you have a social media policy for your players?”. Do teams tell players what they can and can’t tweet? Until now, we weren’t really sure.

UFC = Ultimately Fan Centric

UFC president, Dana White turned to grass roots, word of mouth and social media to harness a following for his organization and made MMA the fastest growing sport in the World.

How to Motivate Anyone Including Yourself with 7 minutes and a Cup of Coffee

No matter the audience, when I have asked for a show of hands those who could tell me exactly what motivates the people around them at work, rest or play, there has been very few or no hands up.

Empty Seats and Unsold Hospitality – A Successful South African World Cup So Far?

There were fears before the World Cup and now it is becoming a reality. Attendances at some of the games have been lower than expected and the blame is being firmly laid at the doorsteps of corporate, foreign and government ticket holders.

Nottingham set for social media in sport showcase

Notts County’s Meadow Lane ground will host the first ever Social Media & Sport Summit in Nottingham next month. The oldest football league club in the world hosts the half day event on Thursday 1 July from 8.30am and is open to anyone involved in or interested in the business of sport and social media.

Social Media and Formula 1: When Opportunity beats Strategy

There is an increasingly common misconception about ‘social media’. It is a phenomenon that is still rather loosely interpreted and with sufficient uncertainty surrounding its true meaning to warrant the need by some firms to segregate it into a separate box within its annual marketing and PR plans.

Is FIFA deliberately kicking themselves out of the Social Media World Cup?

South Africa 2010 is being billed as the ‘most social’ Football / Soccer World Cup of our generation. However, if you have a dig around the official website for this year’s tournament, you don’t really get that impression – in fact, it almost seems like FIFA are ‘anti’ social media.