Job Description

• Support the Head of Virtual Advertisement Solutions in the conceptual and strategic planning of Virtual Advertisement solutions and technologies
• Support the Senior Sales Manager on Virtual Advertisement marketing rights sales and respective strategy (incl. all administrative matters)
• Identify the sponsoring structure and potential advertisement minutes to manage for potential rights holders
• Evaluate the rights for different right holders / properties in selected markets as well as the potential value of marketing rights per market and the respective viewers (cpm)
• Provide detailed information on potential values for meetings and negotiations with rights holders as well as clients
• Provide business plan after rights holders meetings based on estimation of rights and minutes
• Manage inventory of minutes available per club/match, blocked categories and legal restrictions for categories
• Identify the different plausible business models for potential rights holders and estimate the risk / opportunity of each of them
• Align with sales force and support in creation of competitive packages (incl. digital and other assets)
• Support in selling of inventory to clients (agencies / broadcasters) and in acquisition of new rights holders
• Report regularly (internal) on status of marketing rights value and competitors marketing deals
• Play an integral role in the preparation of new business opportunities and prolongation of Virtual Advertisement projects and sales contracts respectively
• Gain full understanding of the potential of the technology
• Be an active part of technology demonstrations to potential / existing rights holders
• Develop general and further additional/new (virtual) advertisement opportunities (carpets etc)
• Investigate and seek for synergies with other internal departments

Education

• Advanced education (university degree, preferably in business administration / statistics or equivalent business experience

Experience

• At least 5 years of experience in data research, international marketing rights evaluation and or media commercials
• Proven and wide experienced in marketing rights sales (experience in sport business is considered a plus)
• Experience within an international environment
• Ideally gained experience in a global data research company and or in the marketing and sales department of a marketing agency and or in the advertising department of a leading media network

Skills & Competencies

• Excellent analytical skills
• Strong entrepreneurial mind set
• Very strong team orientation, good team player
• Very flexible and with positive work attitude (“can do” mind set)
• Broad knowledge of sports and marketing industry, wide interest in other relevant industries (e.g., entertainment, consumer products, electronics)
• Ability to stay calm under pressure
• Excellent computer skills in Excel, very good in PowerPoint and Word

Languages

• English fluent
• Any other language a plus