Digital Sport’s Weekly Wash-Up 17/2/17

Bayern Munich curb stomps Arsenal…again

When Bayern Munich destroyed Arsenal 5-1 in the Champions League on Wednesday, respective fans took to social media to voice their pain or mock their opponents. Bayern Munich’s English language account wasted no time getting in on the latter.

Note: This tweet has since been deleted.

Darmstadt 98 reaches out to Obama

As the only European soccer club Barack Obama follows on Twitter, Darmstadt 98 is in a unique position. The worst team in the Bundesliga put out a message to the former President on Wednesday, asking him to come for a visit.

Univision partners with Facebook Live

Univision this week announced a partnership with Facebook Live, with the social network set to broadcast 46 Liga MX games to fans in the United States in English. Liga MX is the most-watched league in the United States, exceeding even the English Premier League. This is a big move in a market where no league yet dominates.

Wayne Rooney as Wolverine?

Manchester United and 20th Century Fox continued their unique partnership with a new video likening to Wayne Rooney to Wolverine on the club’s social platforms ahead of the release of Logan.

In previous videos, Manchester United players have become characters from Deadpool, X Men Apocalypse and Independence Day 2. Wayne Rooney might not be as strong as Wolverine, but he’s just as tough.

About author

Ellen Larson
Ellen Larson 22 posts

Ellen is an intern for Snack Media and contributor to Digital Sport. Follow her on Twitter @Ellen_Larson.

You might also like

The seven essentials for achieving successful sports branding

By Daniela McVicker When it comes to sports, great branding is a must. Your brand influences how people see your company or team. It helps you to forge connections with

Live Chat: A New Social Experience in Sports

Article written by John S. Kim, CEO and co-founder of global API company SendBird Social media rose to prominence throughout the world due to its potential for connection. Social channels provided the

Snack Media’s Football Content Campaign’s Review: February

By Mike Constanti This series, in partnership with Snack Media, will look at the best football campaigns from advertising to social media on a monthly basis, as Digital Sport evaluates how