Daily Digest: Twitter talk World Cup Plans & F1 describes “in progress” OTT platform
The Premier League season is over – though competitively it can be argued it’s been over for weeks – and football fans now have to try and fill the void with cup finals and friendlies until the World Cup begins next month. It’s been quiet on the digital sport front with tournament news but I’m sure that will start to change now as brands and broadcasters get into first gear. So for now you’ll have to settle for this smorgasbord of eyeball candy…
Inside US Soccer and STATSports’ US$1.5bn deal with the man who made it happen (sportspromedia.com)
Behind the scenes look at STATSports, the Northern Ireland-based company that are making great inroads into the US sports performance market.
American Boxing Faces a $1 Billion Hostile U.K. Takeover (bloomberg.com)
We all saw the news that rocked both the broadcast and boxing industry’s last week. Here’s some more detail from a US perspective on what it means for the sport over there.
Twitter’s World Cup Plans: Every Goal, Nightly Analysis (sporttechie.com)
Twitter will be doing ‘stuff’ during the World Cup. Here’s what they will be doing around what is usually their biggest event of the year on the platform.
As all new OTT platforms, including Facebook’s foray into baseball, the technology can sometimes take a while to catch up to audience expectations. The brand new F1 product is no different but within a few races I’m sure it will be doing OK.
CSL becomes first Chinese sports league on Twitter (sportspromedia.com)
Whilst we’re used to seeing clubs/leagues launch onto Chinese social media platforms, it is rare to see the reverse taking place. But the Chinese Super League has become the first sports league in the country to do so. The start of international expansion perhaps?
Facebook makes latest senior appointment for push into sports market (sportbusiness.com)
The sports (especially live) team at Facebook is slowly building at the social media giant.
You might also like
Derby County’s digital case study, Arsenal get new sleeve sponsorship and ESPN launch their World Fame 100 site. It’s today’s Daily Digest.
Today’s Daily Digest includes LeBron James handing over the keys to his Instagram account to give others an important platform.
Today’s Daily Digest looks at what Manchester United can learn from Arsenal and Manchester City, why young people may ditch social media and what we can all learn about content creation from a football team who didn’t win a game all season.