In Dan’s absence, I’m standing in on Daily Digest duties today.

Tonight, Dan will be attending the Sports Technology Awards, so if you see him do drop by and say hello! He’ll be recording for tomorrow’s Digital Sport Insider podcast, too, so keep your eyes peeled for that.

Digital media is no longer a new concept. Really, it is now just ‘media’. But that doesn’t mean everything has completely changed – especially when it comes to live TV broadcast, and especially in sport.

But with viewer numbers dropping for linear TV, and rising for OTT streaming services, now is the time that sponsorships, advertising and marketing will undergo severe changes as the future of live sports broadcast changes with the times.

VR broadcast company NextVR is partnering with Oculus to bring live events in sport, music, comedy and other areas to Oculus Go and Gear VR headsets.

Virtual and augmented reality are areas of technology which are seemingly on the verge of breaking into mainstream use, and the ability to watch experience live events in VR as if you were there could be an attractive possibility for many.

Contactless payment at the turnstiles and public wi-fi are two of the technological improvements that Wimbledon’s organisers are making to the fan experience at ‘The Queue’ next year. Fans of the tennis grand slam can queue up for tickets on the day of the event if they don’t mind waiting for hours to get a place. This year, they’ll have wi-fi to keep them entertained, and will be able to pay with contactless when they finally make it to the front of the line.

FC Barcelona star Lionel Messi has won the right to register his own name as a trademark, ending a seven-year battle fought out in Spanish, and now European, courts.

Spanish cycling brand Massi had objected to the Argentine forward’s application on the basis that the two sounded similar and could be confused, but the five-time Ballon d’Or winner will now be free to trademark sporting goods that bear his name.