Social Media
Could Facebook’s newest feature speed up VR’s path to the mainstream?
Virtual reality (VR) has been on the doorstep of common use for a while now, but it has yet to make a real dent. The will seems to be there,
Weekly Wrap: Atlanta Falcons and Minnesota Vikings up their social media game
This weekend, the importance of upping your game on social media was laid bare with some great examples from both sides of the Atlantic ocean. American sports have been innovators
Man City show why using their players strengths off the pitch is important too
Injuries are the bane of the sporting life. No matter how much elite sportspeople are paid, no one likes to be injured: children growing up dream of playing, not looking
Twitter’s new feature shows sport fans are still the main target group
This week, Twitter announced the launch of a new feature at the top of the platform’s timeline: ‘Happening Now’. This novelty will highlight events in real-time and allow users to
PODCAST: What content creators need to learn about mutually beneficial influencer marketing
“In influencer marketing, the ROI is in delayed gratification, not instant gratification.” That was the theme of an interesting part of the discussion between Will Pyne of Brave Bison and
New football report reveals how fans are moving from traditional media and sponsors are following them
This is a guest post by Jon Reay, Lead Strategist at digital media agency e3. A new report by digital agency e3 and sister innovation agency LSU highlights the widening
Juventus team up with Netflix as we see the start of a new trend emerging
Netflix have teamed up with giants of Italian football Juventus to create an exciting series of documentaries about the club, launching early next year. The series will consist of four
Barcelona’s revival on and off the pitch leads to innovation for everyone
This week, FC Barcelona have had a fairly innovative week on social media. It’s not been the easiest time the club has faced in its long and illustrious history. There
Two cases of American teams hitting the right notes on matchday social media
The weekend is always time for the best of sport on social media. There is actual sport to go on, and so everything feels that little bit less contrived. Sports
Former Liverpool and Real Madrid star to bring social media influencers closer to the elite
For many football fans, it’s been a strange start to the new football season without Spanish midfield legend Xabi Alonso taking to the pitch for one team or another. For
