Other Sport

BBC Sport announce impressive digital viewing figures for PyeongChang Games

The BBC’s digital viewing figures for the PyeongChang games shot up more than threefold from four years ago in Sochi.

What other sports can learn from Table Tennis about how to approach China

Ahead of the ITTF World Team Cup taking place in the Copperbox Arena in London, Dan McLaren chatted table tennis and strategies for Chinese growth with Matt Pound, Head of Communications at ITTF.

Hot Topics: The Olympic Social, Fan-led Instagram and the Rise of Club Content

How digital content relates to fans was the main theme of this week as Instagram, the Winter Olympics and the Six Nations take centre stage.

Team GB and VISA launch new fan app for PyeongChang Winter Games

The British Olympic Association, Visa and Monterosa have worked together to deliver the new official Team GB app designed to enhance the supporting experience for fans across the UK during

Olympic Channel partner with Snapchat to help engage new & young audiences

The multi-year agreement provides Snap with Olympic Channel original programming for Shows on Snapchat’s Discover page and assets for creative tools. In addition, Snapchat will produce Our Stories featuring archival footage provided

The Jockey Club appoints LiveWire Sport to support its major racing festivals

LiveWire Sport, the BAFTA-winning digital agency, has been appointed by The Jockey Club to provide content strategy, creation and delivery services for five of the world’s leading horse racing festivals in 2018

World Surf League and Facebook announce exclusive new partnership

World Surf League and Facebook sign up for exclusive streaming partnership, building on the success the league has had on the platform already.

A Prime Minister for an influencer? How investing in content creators put Triathlon Ireland in the spotlight

How Triathlon Ireland harnessed the buzz of the Taoiseach running their race into a lasting time in the media spotlight.

Tellyo and British Cycling collaborate to enable cyclo-cross fans to experience the HSBC UK | National Cyclo-Cross Championships online

Tellyo and British Cycling provide fans with live-streaming and highlights of the National cyclo-cross championships.

Floyd Mayweather launches VR experience in new gym franchise

Floyd Mayweather’s new VR gym venture gives users the chance to get fit and take on Floyd.