News
Olympique Lyonnais team up with EVS to boost fan engagement in-stadium
French Ligue 1 giants Olympique Lyonnais may only have moved into their spanking new Parc OL a couple of months ago, but already they’re innovating. The seven-time French Champions have
Brandtix signs partnership with Dugout
Brandtix, the world’s first real-time index of elite athlete and team value based on their performance and social media appeal, is partnering with Dugout to become its official stats supplier.
Vauxhall surprise football fans with ‘#GetIn Fan Hotline’
Vauxhall has recruited international footballers to give dedicated fans a special treat. Manning the Vauxhall ‘Fan Hotline’ for one day only, the home nations players surprised lucky supporters with a
Eurosport renews AFCON deal with rights to 2017 and 2019 tournaments
Eurosport has won the UK and Ireland broadcast and digital rights for the CAF Africa Cup of Nations 2017 and 2019, as the Ivory Coast look to defend their title
First Facebook Live stream of a major tennis match demonstrates potential
Andy Murray, the three-time Grand Slam, two-time Olympic champion and current Wimbledon champion, broke new ground last week becoming the first tennis star to stream a major match live on
PSG launch Virtual Reality app for fans
French football giants Paris Saint-Germain have launched “FANSPARC”, a new app dedicated to offering fans an immersive experience of the club’s stadium, Parc des Princes. According to PSG, the app brings the PSG community and
Dark Horses to join cricket’s end of season party at The Oval
Recently launched sports marketing agency, Dark Horses, has confirmed its appointment by Yorkshire Tea for its brand sponsorship of the Tea20 Charity Cricket Challenge at The Kia Oval this evening (Thursday 22nd September).
Snapchat to launch Paralympic Live Story
Snapchat struck Olympic gold when over 50m people watched the Games on the platform, with broadcasters including NBC and the BBC using the app to reach a millennial audience. They
Standard Chartered release stunning virtual reality tour of Anfield
Standard Chartered Bank have released a stunning 360-degree tour of Anfield. The video – narrated by club legend John Barnes – features a unique look at the stadium’s most iconic spots, capturing a
Eurosport shoots first ever 360° VR film during a competitive cycling race
Eurosport have released the first ever 360° VR film shot during a competitive cycling race. The footage was captured on South African National Champion Jaco Venter’s Dimension Data bike during stage 10
