La Liga and Barcelona announce exciting new esports ventures

FC Barcelona and La Liga are formally entering esports as more and more clubs fight for position in the space.

Real Madrid to become the first football club to launch a VR channel

Real Madrid are launching a VR channel, but will their endorsement of the technology be enough to get fans watching?

The Philadelphia Phillies embark on an interesting approach to boosting players’ social media following.

Sport is now about prowess off the field almost as much as it is about winning on it, and the Phillies’ new move shows they get that.

Nike partner with Snapchat in innovative way to sell limited edition trainers

Nike’s latest use of AR brings in Snapchat in an innovative way to sell trainers.

Intel plan to use the 2020 Tokyo Olympics to change the face of sport using 5G.

The Olympic Games is often the place where new technology is showcased. In 2020, that could be 5G, and it could change the use of technology in sport.

FC Barcelona become the latest club to give their fans interactive video content

FC Barcelona follow AS Roma in offering their fans interactive videos.

Leyton Orient to make history by streaming FA Trophy quarter final outside the UK

Only the FA Trophy final has been streamed outside of the UK before, but Leyton Orient are about to change that.

SN&CK Media continues to grow with investment into Vital Football

Snack Media continues to grow, adding Vital Football to their network of over 300 football websites.

AS Roma and Chelsea show the return of the Champions League is a good time for innovation

Roma pay tribute to Edin Dzeko ahead of Champions League tie and hype fans up for a big night.

Newly-launched World Baseball Softball Confederation Europe signs first partnership with Sportradar OTT

The newly formed World Baseball Softball Confederation Europe (WBSC Europe) has today announced the signing of Sportradar as its inaugural partner and service provider.