New Second Screen Fantasy Football App enables viewers to interact with World Cup matches in Real Time

Ultimate Fan Live yesterday announced a new free mobile app that offers fans a social way to watch the 2014 FIFA World Cup. Fans who are not able to attend the World Cup in Brazil this summer can play the second screen fantasy football game using any iOS device

Storyz acquires sports digital agency nineteeneightyfour

Storyz, the sports media company, has acquired sports digital marketing agency NineteenEightyFour

Squawka Enter $70 Billion Fantasy Sport Market With Official Launch of ‘Battle Mode’ at Inaugural London Technology Week

London-based startup Squawka have announced they are entering the fantasy sports market with the release of a new free-to-play product called Battle Mode.

Portsmouth FC bring Augmented Reality to Matchday Programmes

Portsmouth FC are introducing augmented reality into the matchday experience for the 2013-14 season. Via a partnership with Blippar, Portsmouth fans will have the opportunity to view interactive video content from their matchday programmes.

adidas use augmented reality to help launch new Scotland kit

In a similar move that Mindshare used when coming up with a new way to help people interact with the Lynx ‘Angel’, adidas UK used the same technology to help fans get closer to their Scotland heroes.