News

Wimbledon generated 3.5m short clip video views across Facebook and Twitter

The AELTC has announced that they shared more than 300 short clips across Facebook and Twitter during the tournament, generating over 3.5m clip plays using Grabyo’s video platform.

Scarlets Rugby bring Season Ticket flyer to life using AR

Welsh rugby club, Scarlets Rugby, have teamed up with augmented reality innovators Blippar to launch a new interactive flyer in a bid to get a sales boost of 2014/15 season

ITV to share near-live video highlights of the World Cup

ITV will be sharing near-live highlights of the FIFA World Cup to ITV.com and social platforms following a deal with Grabyo, the real-time video company

Wimbledon to bring near-live video highlights to a global digital audience

Grabyo, the real-time video company, is today announcing a major deal with The All England Lawn Tennis Club (AELTC) to bring near-live highlights from Wimbledon to a global digital audience of billions

New Second Screen Fantasy Football App enables viewers to interact with World Cup matches in Real Time

Ultimate Fan Live yesterday announced a new free mobile app that offers fans a social way to watch the 2014 FIFA World Cup. Fans who are not able to attend the World Cup in Brazil this summer can play the second screen fantasy football game using any iOS device

Storyz acquires sports digital agency nineteeneightyfour

Storyz, the sports media company, has acquired sports digital marketing agency NineteenEightyFour

Squawka Enter $70 Billion Fantasy Sport Market With Official Launch of ‘Battle Mode’ at Inaugural London Technology Week

London-based startup Squawka have announced they are entering the fantasy sports market with the release of a new free-to-play product called Battle Mode.

Portsmouth FC bring Augmented Reality to Matchday Programmes

Portsmouth FC are introducing augmented reality into the matchday experience for the 2013-14 season. Via a partnership with Blippar, Portsmouth fans will have the opportunity to view interactive video content from their matchday programmes.

adidas use augmented reality to help launch new Scotland kit

In a similar move that Mindshare used when coming up with a new way to help people interact with the Lynx ‘Angel’, adidas UK used the same technology to help fans get closer to their Scotland heroes.