News

MLB posts good numbers for London Series as it looks to expand to into the UK and Europe

The New York Yankees and the Boston Red Sox posted encouraging numbers for MLB to take a look at.

Bundesliga partners with Vodafone to launch 5g in stadiums as well as a new app

A new AR app will give fans access to real-time data of the type not usually seen before.

Sky Sports to make Cricket World Cup final available for free – if England get there

If England make the World Cup final, the pay TV broadcaster will make the game available for free, according to Sky.

Sevilla launch new club shop on Amazon

Sevilla become the latest team to open a club shop on Amazon – but will partnerships become official once the ecommerce giant wades deeper into football with Premier League rights next season?

Real Madrid take over newly-promoted CD Tacon to launch women’s football team

Real Madrid make an acquisition in order to finally launch their own women’s football team.

UEFA Innovation Hub enlists seven start-ups to “shape the sport of the future”

UEFA’s Innovation Hub seeks to integrate new digital technologies into the governing body’s processes to enhance football’s future.

Ascot Racecourse Introduces Digital Ticketing in a “Global First” for Racing

Ascot Racecourse launches digital ticketing in a ‘global first’ for racing.

Panini Enlist Snack Media To Bring Premier League Sticker Album To Life Online

Panini to activate Premier League rights with Playmaker FC.

Netball Super League launches new website as England Netball partner with Sotic

VNSL gets new website after England Netball partner with digital agency Sotic.

Ferrari and Mercedes could take part in second Formula One docuseries

The two were notable absences for the first series, but the popularity of the docuseries might change their minds.