News

Mallory Group Launches White Paper on the ‘New Normal’ for Sports Rights Holders

Sport is proving to be one of the high-profile business casualties of the Covid-19 pandemic. However, its slow and structured return will be a key factor in life entering the

Nielsen Whitespace Valuation Service Enables Sports Industry to Monetize New In-Stadium Assets

This article was provided by Nielsen Sports Expanded capabilities will help drive new branding and sponsorship opportunities as live sports return to TV without audiences Nielsen (NYSE: NLSN) is broadening its

Espo Announces Pre-Registration for its Esports Digital Staking Platform

This article was provided by Espo Espo has designed a revolutionary platform for the esports sector that rewards collaboration between esports fans, teams and sponsors Espo, the platform where esports

LiveScore Announced as Title Sponsor of LiveScore Cup, as Elite Women’s Tennis Returns to the Court

This article was provided by LiveScore ‘LiveScore Cup’ to take place from 3-6 June in Prague WTA World Number 3 Karolina Pliskova headlines exclusive field  LiveScore, one of the world’s

MyCujoo releases new SaaS product MyCujoo Live Services in light of strong market demand

This article was provided by MyCujoo The Live Services product draws upon the company’s expertise as a football live streaming platform and its award-winning technology stack to create seamless streaming

Demand for playing sport increases by 720%

This article was provided by Playfinder Playfinder, a sports booking platform that connects amateur sports players to over 5,200 sports facilities across the UK, has seen a 720% increase in

Football during lockdown: The Impact on Players’ Social Media Influence

This report was provided by Redtorch and 90/24 Media Sports Marketing Agency Redtorch and Digital Football and Athlete experts 90/24 Media have released a report examining COVID-19’s impact on the

Success of La Liga Santander Challenge demonstrates ‘untapped potential’ of traditional and e-sports convergence

This report was provided by Nielsen Sports Nielsen Sports insight reveals high levels of social media engagement in Spanish top-flight’s FIFA e-tournament Key insights: FIFA20 tournament, won by Real Madrid’s Marco

The Importance of a Footballer’s Brand During Lockdown

In a flourishing market such as 2018-2019, athletes were in demand, with many brands willing to tell their stories through campaigns. We saw Raheem Sterling partner with Gillette to promote the

Sightline Ventures Launches ‘Growth Partnership’ Model for Sports Tech StartUps

This article was provided by Sightline Ventures Sports Technology Investment Set for Disruption Sightline Ventures Launches ‘Growth Partnership’ Model On 28th April 2020 (London) three industry executives, Rebecca Hopkins, Garth