Cardiff City show togetherness at all areas of the club is key to success

For some clubs, a club slogan is just a pithy agglomeration of words, but Cardiff City seem to be taking it to heart.

Their hashtag, #CityAsOne, promotes togetherness and unity amongst players, fans, and the club as a whole, but for this month’s goal of the month vote on Twitter, it’s clear that they mean it, too.

Bluebirds’ fans can vote for their favourite goal scored by a Cardiff City player in October, but it’s not any old goal of the month vote – it’s one that includes a goal contribution from every facet of the club: from the academy, to the first team, the women’s team to even a Cardiff player scoring on international duty.

Reinforcing a belief in a club being a holistic, living, breathing beast is one thing, but actually putting it into practice is another. And indeed, it doesn’t just make sure that everyone is represented, it also creates a bubble in which everyone feels like they’re part of what’s happening at the club – success is success and everyone involved should feel like it’s their success.

There is another added benefit, though.

When a club is a happy one, and when that is translated onto the pitch and they get results, then it also comes back off the pitch again in the direction of the fans. When teamwork and camaraderie is high between the players of all sorts and the staff, so too is creativity, and that helps the club to also provide great content to its fans: and projecting images of a happy club helps to make for happy supporters, too.

Cardiff are in third place in the Championship and only two points off an automatic promotion spot, but even so, sometimes it’s not all about success but togetherness that helps clubs to foster a proper sense of community.

This might only be one small way in which a club is attempting to bring everyone together under one tent, but it’s likely that it’ll breed even more success down the road.

About author

Chris McMullan
Chris McMullan 539 posts

Chris is a sports journalist and editor of Digital Sport - follow him on Twitter @CJMcMullan_

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