Posts From Parker Sikes

Parker Sikes
Parker Sikes 21 posts

Parker Sikes is an American student studying advertising in London. Follow her on Twitter at @sikespar.

Slash Football and Sky Q are set to release more digital content

Slash Football and Sky Q have entered a new partnership that focuses on digital distribution of football content.

Manchester United attributes its success to online fan engagement

Manchester United, the wealthiest club in the Premier League, says that commercial success and success on the field go hand-in-hand.

Snack Media Signs RugbyPass to grow Portfolio ahead of 6 Nations and The Rugby World Cup

Snack Media adds Rugby Pass to its network of sports sites – making it the largest online rugby network.

NFL and Fortnite announce partnership as sport eyes gaming audiences

The NFL and Fortnite activate their new partnership with NFL team skins for the game.

Rugby Football League celebrate one year for Our League membership platform

Our League, the RFL’s membership platform, has had an extremely successful first year, so the RFL and InCrowd are celebrating its success.

Eurosport picks up ATP Tour rights to become the Home of Tennis in France

Eurosport has entered a five-year deal with ATP World Tour and ATP Media that will allow them to screen 37 ATP World Tournaments a year.

The League of Legends Championship locations for the next three years have been released

Riot Games announce the regions that will host the next three League of Legends World Championships.

AS Roma introduce Botistuta – the club’s new chatbot

AS Roma’s new chatbot will answer fans’ questions about the team.

Rashford birthday celebrations show how both Man United and the player capitalise on popularity

United celebrated Marcus Rashford’s birthday by bigging the player up more than most on their birthdays.

Barcelona integrate sponsors into El Clasico celebrations, adding value for partners

Barcelona includes their sponsors, Pro Evolution Soccer and Rakuten, in their celebrations of their win in El Clásico.