Posts From Daniel McLaren

Daniel McLaren
Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren

Nike leak Sneijder move to Man Utd?

It looks like the move of Wesley Sneijder from Inter Milan to Manchester United is becoming inevitable, even his sponsors Nike (who also sponsor Inter and United) think so!

Manchester United Celebrate 1 Year on Facebook

Yesterday, Manchester United celebrated being on Facebook for a year…and what a successful year it has been. To celebrate they released a really interesting and good looking infographic…

Glasgow Rangers Launch Facebook and LinkedIn Pages

Yesterday saw the official launch of Glasgow Rangers FC’s official Facebook page, complete with a photo shoot to celebrate it. They have taken their time to enter into social media but it looks like they are going to take it very seriously.

The key ingredients for a great sports viral

A great look at the ingredients needed to make a sports video go viral. Guest post by Simon Hoskins (Earnest Agency)

‘Social Media & Sport’ programme on BBC 5 Live

Last week (29th June) I had the pleasure of appearing on BBC Radio 5 Live to discuss ‘Social Media & Sport’ with Matt Dawson (ex-England Rugby International) and Paul Kelso (Daily Telegraph). The show also included pre-recorded interviews with footballers Rio Ferdinand and Robbie Savage

How would I advise Sports Stars on using Twitter and avoiding the pitfalls?

This is the theoretical opportunity to have my favourite player sat in front of me and I am there to teach him all I know about Twitter and empower him with the tools to do a great job with his fans and take his brand onwards and upwards. here’s what I’d do….would you do the same?

The Twitter ‘Millionaires’ Club

As UK Sports Stars embrace social media in all its forms and become the digital generation of our sports we are seeing a few rise up above the rest and give enough reason for people to click ‘follow’. Here are our 3 in the million club…

First Ever Football ‘Twansfer’!

We’ve heard before about players being signed after been shown on YouTube or videos being sent in to clubs but has there ever been a transfer that took place courtesy of Twitter before?!

2011 Wimbledon iPhone App

This year sees the third incarnation of the official Wimbledon iPhone app, put together with the help of the official technology partner IBM. It has been slowly building each year with a view to being useful to spectator and armchair fan alike.

The Future of Athletes on Digital? – James Haskell iPhone App

England International and former Stade Francais player James Haskell is someone who has taken to the new opportunities that social media and the world of apps has to offer enthusiastically. Here we look at his iPhone app and ask if it’s the future for athletes in digital.