Posts From Daniel McLaren

Daniel McLaren
Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren

DS Manchester: How Man United changed the game & the line between fun and banter

Five things we learned from the Digital Sport Manchester on how to engage next-gen fans on social media.

Daily Digest: Everton make mascot history & MLB could loosen social media restrictions

Today’s digest brings in news from the MLB, a podcast with journalist Henry Winter, new video functionality on LinkedIn and Everton make robot mascot history.

Yahoo Sport Revealed as The Sports Technology Awards’ Headline Sponsor

Today, The Sports Technology Awards confirmed a partnership with Yahoo Sport, the mobile destination for sports superfans.

FA Cup Furore: Outrage shows why ‘personality’ is so hard to achieve on social media

The weekend saw Harry Kane ‘mocked’ by the official FA Cup account. But should this mean that social media can’t be about personality for UK sports organisations? I hope not.

Daily Digest: NFL Draft analytics, the NBA social media champs and Sports Tech Ireland taking a long walk

Monday’s Daily Digest featuring NFL draft, Portland Trail Blazers, Sports Tech Ireland taking long walk and find out which International Federations are leading the way on social media.

Daily Digest: Euroleague’s new fan engagement platform, ‘Digital Doping’ and the new Sports Media Ecosystem

Today’s Digest gets you up-to-date on ‘digital doping’, Euroleague’s new fan engagement platform and the new sports media ecosystem becoming clearer.

Daily Digest: Sports teams chasing ad budgets, Rudy Gestede’s YouTube channel and AS Roma continue to rule social media

The sun is out! Well it is here where I am and I hope it is where you are too. After a loooong winter it’s great to be back out

5 things we learned from SportsPro Live 2018

This week we were at SportsPro LIve in East London listening to some of the best in the sports business + tech industry. Here’s some of our key takeouts from the 2 day event.