Posts From Chris McMullan

Chris McMullan
Chris McMullan 831 posts

Chris is a sports journalist and editor of Digital Sport - follow him on Twitter @CJMcMullan_

Man City launch new platform for fan-engagement

Today (August 7), Manchester City launched their newest fan-engagement platform as part of the club’s ‘Cityzens’ scheme – the club’s network of fans offering rewards and benefits for their fans’

Digital Disruption and the return of football – the Weekly Wrap

Summer is always a busy time for sport. So many iconic tournaments which have been an entire year in the making – or more, in the case of the Lions

Neymar’s PSG move is the biggest ever, but Goal and Facebook Live are harnessing the interest

Neymar’s transfer from Barcelona to Paris Saint-Germain is undoubtedly the biggest move of the summer, and given the transfer fee blows any and all other deals out of the water,

How football clubs can do social media right – and how to avoid disaster

At a time of year when new kits are launched, new signings are announced, and football clubs gear up for the new season, this is the time when fans start

Football club content creation is great for fans – but is it bad for those who want the full story?

Over the summer, one of the most noticeable fads has been the explosion of football club transfer announcements on social media. There are plenty of positive reasons for clubs to

Weekly Wrap: the DigiSport news you may have missed this week

This week, the world of social media in sport was once again taken over by the football transfer window, and cringeworthy / innovative (delete as appropriate) Twitter announcements for massive

Esports comes to the BBC in first of its kind deal

‘Big announcement,’ reads the first sentence of the BBC’s statement. And they’re not wrong. For the first time, the British national broadcaster will show live Esports on their now purely

Big Data and Sport – Delving Deeper into the Statistics

Over the last few years, data has grown in importance, becoming vital in many different sports. Professional sport is now a world where everyone at the top has access to

What has a year in podcasting taught you? An interview with Dan McLaren

Over the last year, Digital Sport founder Dan McLaren has been raking up the numbers on the Digital Sport Insiders podcast. It was the end of August – just 11