Posts From Chris McMullan
BT Sport to show Champions League final on YouTube for fourth consecutive year
BT Sport to show Champions League final on YouTube for fourth consecutive year.
How brands have worked with clubs, leagues and publishers to produce the best results of the season
Snack Media look at the most impressive branded content series of the football season.
England squad announcement shows the nuanced differences between promoting men’s and women’s football
The England women’s squad announcement garnered acclaim from the public and best served the needs of the team.
Digital Sport presents Squawka with Premium Publisher of the Year award at Football Blogging Awards
The Football Blogging Awards honoured the best independent online creators of the year in the football sector.
Sports Technology Awards honours women’s sporting elite as summer of sport kicks off
Stars of British women’s sporting elite, including Olympic golden girls Shona McCallin and Shirley Robertson, England Netball Captain and Commonwealth Gold medal winner Ama Agbeze, and sportswomen turned reality TV
Eleven Sports and One Football partner to offer individual La Liga games for a one-off fee
One Football and Eleven Sports have teamed up to allow fans in the UK and Ireland the chance to purchase individual La Liga games for a single one-off cost.
Elastoplast partnership caps off England Netball’s stellar year
It’s been a year since England’s Roses won Gold at the Commonwealth Games, and a new commercial partnership caps off a great 12 months.
U.S. Olympic Committee Sports Technology and Innovation Director to Deliver Yahoo Sports Technology Awards’ Keynote Address
The Yahoo Sports Technology Awards has announced this years keynote speaker.
Digital Sport Insider: The FA’s strategy change and Bleacher Report’s hero content
The FA, Fantastec and Bleacher Report had interesting takes on the future trends in sports marketing. Have a listen to their thoughts below.