Posts From Chris McMullan
What Tottenham’s Harry Kane can learn from ‘boring’ Liverpool midfielder
He was all over Twitter before he’d even set up an account. Now he’s owning it perfectly. It was the last international break, just before the start of the Champions
Eleven Sports seal La Liga rights: What does this mean for Sky and the fan?
As Sky lose the rights to La Liga, we ask who this news means the most to: Sky, La Liga or the UK and Ireland football fan?
Yahoo partners with Sports Technology Awards as behind the scenes becomes mainstream
Advancements in technology will shape the future of sport – that’s why the Sports Technology Awards is becoming increasingly relevant to a mainstream audience.
Why esports sponsorship is different from traditional sports
At Digital Sport London’s esports event, the panel looked at commercialisation in esports – and how it differs from the models we all know in traditional sports.
Why scrapping programmes is the wrong way for clubs to embrace digital progress
The EFL’s clubs will vote on whether production of matchday programmes is to remain compulsory, but clubs who wish to scrap them altogether are sending the wrong message.
Formula One partners with Twitter to broadcast new live post-race show
Formula One partners with Twitter to broadcast a new post-race Live Show.
Uncertainty about which games will be popular is a huge problem for esports
Esports isn’t just one sport but a whole host. And as the landscape changes all the time, who knows what’s going to be popular in a few years?
Man United’s ‘classy gesture’ to Arsenal shows how football reflects on its lost past
On the occasion of Arsene Wenger’s final trip to Old Trafford as Arsenal manager, football reflected on its own lost past.
Why esports needs to market stories and situations to grow further
One of the things traditional sports does better than esports is marketing its situations and its stories – that’s what esports needs to do now.
Liverpool star completes contract signing with his own signature move
Liverpool announce that Roberto Firmino has signed a new contract with a video of him sealing the deal with his own signature move.
