Posts From Ash Read
ESPN: Celebrating March Madness on both sides of the Atlantic
In probably the biggest month for basketball in the US and the UK, with the NCAA Tournament and the BUCS Championship both taking place. We decided to catch up with ESPN to see how the game of basketball has grown online in the UK.
The FA and social media – The Good, The Bad and The Ugly
A day which started out with great promise for the FA ended up being a very mixed one, and one that they probably learnt a lot about the social media world from, so without further ado – The Good, The Bad, The Ugly.
Real Madrid and Mobile Marketing
Ash Read recently had the opportunity to speak with Pedro Duarte, Mobile Marketing Manager at Real Madrid, about the clubs use of mobile technology. Real have been working with mobile technologies for around two years and aim to implement mobile as a key tool in the clubs marketing strategy.
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