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The seven essentials for achieving successful sports branding

By Daniela McVicker When it comes to sports, great branding is a must. Your brand influences how people see your company or team. It helps you to forge connections with

Footy Addicts: The social platform enabling grassroots football for everyone

This article was provided by Footy Addicts Picture it, a cold winter’s night at Haggerston Park in East London, the air is so crisp it creates a puff of smoke

Live Chat: A New Social Experience in Sports

Article written by John S. Kim, CEO and co-founder of global API company SendBird Social media rose to prominence throughout the world due to its potential for connection. Social channels provided the

Snack Media’s Football Content Campaign’s Review: February

By Mike Constanti This series, in partnership with Snack Media, will look at the best football campaigns from advertising to social media on a monthly basis, as Digital Sport evaluates how

Going for gold: How travel brands can leverage major sporting events

By Carolyn Corda, Chief Marketing Officer, ADARA 2020 is set to be a big year for sport. Euro 2020 will tour a series of European countries, with Londoners particularly excited

‘What’s next for OTT?’ has been postponed

We are disappointed to announce that our event ‘What’s next for OTT?’ has been postponed as all events in Telefonica buildings globally exceeding 25 people have had to be cancelled

What’s next for OTT?: Introducing DAZN’s Sarah Beattie

The ability to stream direct to consumer is something sports fans are craving more and more of. The monetary commitment of a Sky or Virgin package in the UK has

What’s next for OTT? Introducing Stream Time’s Trevor Evans

The ability to stream direct to consumer is something sports fans are craving more and more of. The monetary commitment of a Sky or Virgin package in the UK has

‘What’s next for OTT?’: Introducing Tom Middleditch, Global Head of Digital at ELEVEN SPORTS

The ability to stream direct to consumer is something sports fans are craving more and more of. The monetary commitment of a Sky or Virgin package in the UK has