What media coverage of the World Cup tells us about growing women’s football

With DSLondon’s Growing Women’s Football event on the horizon, we ask what strategies should be put in place to grow the game.

Sevilla launch new club shop on Amazon

Sevilla become the latest team to open a club shop on Amazon – but will partnerships become official once the ecommerce giant wades deeper into football with Premier League rights next season?

Real Madrid take over newly-promoted CD Tacon to launch women’s football team

Real Madrid make an acquisition in order to finally launch their own women’s football team.

UEFA Innovation Hub enlists seven start-ups to “shape the sport of the future”

UEFA’s Innovation Hub seeks to integrate new digital technologies into the governing body’s processes to enhance football’s future.

Ascot Racecourse Introduces Digital Ticketing in a “Global First” for Racing

Ascot Racecourse launches digital ticketing in a ‘global first’ for racing.

Digital Sport London: Get up to speed on our next three events

Looking at football (both women’s and men’s) as well as cricket, get up to speed on our next three events.

Man City study shows media coverage key to growing women’s football

New study shows that media coverage more than grassroots intiatives will have greatest effect on long-term growth of the women’s game.

Panini Enlist Snack Media To Bring Premier League Sticker Album To Life Online

Panini to activate Premier League rights with Playmaker FC.

Cricket World Cup final could be on free to air as power of digital proves compelling

Talks between the ICC and Sky Sports to make the final free to air are reportedly ongoing.

The World Cup must act as a catalyst for women’s football to turn casual fans into passionate ones

The next step for women’s football is to turn casual interest in the World Cup into fans of the Women’s Super League.

  • 1
  • 2