Archive

How Chelsea, Arsenal and Man City promoted their teams in the FA Cup semi finals

Chelsea, Man City and Arsenal are all making strides when it comes to linking up their men’s and women’s teams on social media.

Chelsea’s Sports Tech Hack will keep the club at the cutting edge

Chelsea hold another hack day proving they are committed to innovation in all areas of the club.

Manchester City’s touching title celebrations show the good side of social media

Manchester City’s title-winning celebrations reminded us why social media is still a good thing.

Man City, the NBA & the best YouTube practices for sports teams

The best practices we see sports teams using to engage with fans on YouTube.

Arsenal’s social media reaction to drawing Atletico Madrid was perfect

The Europa League draw was a moment for Arsenal to capitalise on social media, and they did it in a very sensible way.

Champions League draw: How Liverpool, Real Madrid, Bayern Munich and Roma reacted on Twitter

The Champions League draw has taken place – and here’s how the club’s reacted to their fates on Twitter.

5 things we learned from SportsPro Live 2018

This week we were at SportsPro LIve in East London listening to some of the best in the sports business + tech industry. Here’s some of our key takeouts from the 2 day event.

Digital Sport Insider: McLaren racing show esports is vehicle for talent spotting

Ben Payne, Head of Esports at McLaren, talks about the opportunities esports affords to motor racing.

Man City solidify esports commitment with new partnership deal

Man City’s interest in expanding in both the Far East and in esports have taken a significant step forward.