Daily Digest: Everton make mascot history & MLB could loosen social media restrictions

Today’s digest brings in news from the MLB, a podcast with journalist Henry Winter, new video functionality on LinkedIn and Everton make robot mascot history.

Digital Sport Manchester: How to win the hearts and minds of the next generation

This evening, Digital Sport returns to Manchester for another event, this time held at Social Chain and covering the topic of engaging next-gen fans on social media.

Digital Sport Insider: How Chelsea inspire young people to pursue careers in sport

There are many ways into the sports industry beyond elite playing and coaching – it’s important that Premier League football clubs and others are active in promoting that.

The Social World Cup: From Russia with love (so hit like and subscribe)

Why this year’s World Cup is going to be the most mobile of all time – and how brands can make the most of it.

Yahoo Sport Revealed as The Sports Technology Awards’ Headline Sponsor

Today, The Sports Technology Awards confirmed a partnership with Yahoo Sport, the mobile destination for sports superfans.

FA Cup Furore: Outrage shows why ‘personality’ is so hard to achieve on social media

The weekend saw Harry Kane ‘mocked’ by the official FA Cup account. But should this mean that social media can’t be about personality for UK sports organisations? I hope not.

Daily Digest: NFL Draft analytics, the NBA social media champs and Sports Tech Ireland taking a long walk

Monday’s Daily Digest featuring NFL draft, Portland Trail Blazers, Sports Tech Ireland taking long walk and find out which International Federations are leading the way on social media.

Amazon seals UK and Ireland rights to US Open tennis

Amazon Prime adds US Open to its portfolio of tennis rights and becomes the live home of the sport in the UK.

If England fans aren’t going to Russia, how will they be consuming the World Cup?

As the World Cup in Russia approaches, the data gives insights into how football fans will be consuming the tournament.

A community game by the NBA to make Playoffs predictions

As part of the Playoffs, which started last weekend, the NBA has launched with its partner Budweiser a platform to allow fans to make their predictions: NBA Playoffs Bracket Challenge.