Archive
New Serena Williams Nike ad is an important milestone for promoting women’s sport
Nike’s new ad featuring Serena Williams is important for promoting women’s sport.
Formula E Twitter stream breaks new ground in Japan
Formula E’s Japanese Twitter live-stream is a first for the sport, but yet another example of the new kind of coverage social media can bring to live sport.
James Dickens joins Goal as the platform prepares for the World Cup
Former Head of Sport for Yahoo! joins Goal.com as they prepare for this summer’s World Cup.
Esports on the menu as Digital Sport Insider kicks off March’s monthly topic
Dan McLaren sits down with Joe Hills to chat about the difference between sim sports and ‘traditional’ esports on this week’s Digital Sport Insider.
Netflix’s “First Team” shows clubs a new way to reinforce their image
First Team: Juventus gives viewers a new perspective on the club and one other teams should think about emulating.
Finding Value in OTT: A Q&A with Fantastec Managing Partner Steve Madincea
Digital Sport caught up with Steve Madincea about Fantastec’s acquisition of OTT platform Colony and the future of live-streaming.
Borussia Dortmund to trial virtual advertising on pitchside LED ad board
New technology trialled in the Bundesliga could see the advent of a new way of placing advertising around the pitch during televised football games.
Fantastec confirms We Are Colony Acquisition
Fantastec Managing Partner Steve Madincea confirmed the company’s acquisition of We Are Colony, an award-winning OTT VOD technology company.