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Nike’s experimentation could help take AR to the next level
This week, Engadget reported on Nike’s launch of an augmented reality (AR) programme which rolled out recently in order to give customers a novel way of buying new products. One
Podcast: The Offside Rule podcast on the problems of monetisation
It’s not just because of Digital Sport Insider that we keep coming back to podcasts on this site, it’s because they’re really very much having a moment. Over the last