Archive
Are Sky and the EFL teaming up to future-proof their output?
This week, big news broke about the future of live-streaming and sports broadcasting in the UK, with the revelation that Sky Sports and the EFL will stream midweek games from
NFL return – the opening weekend and the novelty of the social media game
After the first weekend of the NFL regular season, excitement gives way to normality. The hype and the buzz will still be there right up until the Super Bowl in
Transfer deadline day goals: How marketers can score with mobile search
This is a guest post by Tom Smith, head of biddable media at mporium. Transfer Deadline Day is a huge event in the world of football but many marketers are
Weekly Wrap – The real work begins as the NFL and Premier League are back
With the end of the summer period comes the autumn of sport. Regular seasons are upon us in the Premier League and the NFL, Premiership rugby is back. Sport is
Interview: NFL Game Pass – A Game Changer in the future of digital sports broadcasting?
The NFL is back. The first game of the regular season ended in a shock defeat for Super Bowl champions the New England Patriots at the hands of the unfancied
Facebook Watch tab to change the way we interact with sports teams, starting with Real Madrid
As Facebook looks to expand on the success of the ‘Live’ video platform which came to life over a year ago, the social media platform has rolled out its new
Arsenal follow Barcelona example with launch of Innovation Hub
Arsenal FC have today launched the Arsenal Innovation Lab to work with startup organisations to identify ground-breaking new fan experiences and move the club’s business forward. The Arsenal Innovation Lab
For VR and AR the hype is real, but Mixed Reality is where the future lies
Dan McLaren recounts his experience witht he Microsoft HoloLens at Soccerex 2017.
A day in the life: A typical day is never a typical one
This is a guest post by Adam Goldsmith, Activation Account Manager, Snack Media. To write about a typical day in my role, as Activation Account Director at Snack Media, is
Why this world title fight could be a watershed moment for the future of live-streaming
Over the last few months it’s been clear that Facebook and Twitter are attempting to build up their portfolios of live sport, as the likes of Amazon Prime and other
