Archive

Augmented Reality is still a gimmick, but it has the potential to transform the matchday experience

Last week we saw League One football club Blackpool bring their matchday programme to life using Augmented Reality. Now the Minnesota Vikings of the NFL are the latest club to

8 finalists announced for World Football Summit’s “StartCup” tech pitch competition

The 2017 edition of World Football Summit (WFS), the international convention of the football industry which will be held in Madrid on the 16th and 17th of October, will count

Opinion 0 Comments

Man City and Chelsea Instagram gaffe reveals hypocritical nature of football news

You’ve heard the one about the footballer’s social media gaffe by now, i’m sure. Victor Anichebe and Daley Blind are etched in the mind these days, whilst countless others have

Football 0 Comments

Italian giants launch Inter Media House

Inter Media House has been devised to meet the needs of millions of fans so they can enjoy access to the club wherever they are. The project was announced today

Podcast 0 Comments

London Sporting Club launches new monthly podcast with some of sport’s biggest names

Today marks the launch of the new London Sporting Club podcast, a monthly pod featuring some of the biggest names in sport and entertainment including Sam Torrance, Sir Steve Redgrave,

Football 0 Comments

Swansea and Roma break new social media ground, but the lessons will be the same always

This week, AS Roma signed up to the social media platform Steller. In all honesty, I’d never heard of the platform until the Italian club announced they’d joined it. Looking

Esports 0 Comments

Strive Sponsorship & Coutts team up for esports tech event

Strive Sponsorship, the sports and entertainment marketing consultancy, and Coutts private bank have partnered to initially host an event aimed at supporting the growth of revenue for eSports businesses in

Football 0 Comments

Man United and others to take perimeter boards to the next level through AR

After launching in Spain, and at the end of last season in Germany, a number of Premier League and EFL clubs have invested in new perimeter technology this season, which

Social Media 0 Comments

AS Roma become the first football club to take to social media platform Steller

AS Roma, living up to their billing as one of the most innovative clubs on social media, have become the first football team to sign up to the Steller social

Guest Article 0 Comments

How sports organisations can learn a thing or two from Disney World

This is a guest post from sports consultant, Geoff Wilson. This summer we went on a family holiday to Florida, USA, visiting the main Disney World Parks in the Orlando